Dundrum Town Centre to become first Irish retail destination to offer 5G

7th September 2023

Shared Access, owner and operator of shared wireless infrastructure for mobile operators and Hammerson, owner, operator and developer of sustainable prime urban real estate, announce that work has begun on the installation of a state of the art Distributed Antenna System (DAS) to continue to improve the customer and business experience at Dundrum Town Centre in Dublin.

The system will allow businesses and customers to use 5G services from all Mobile Network Operators throughout the shopping centre, the first time this service has been offered in a shopping centre in Ireland.

Cementing Dundrum’s status as one of the premier shopping destinations across Europe, the DAS infrastructure includes a rooftop installation which will also help accelerate 5G connectivity to the local community.

Don Nugent, Senior General Manager at Dundrum Town Centre said:
“Dundrum Town Centre is Ireland’s premier retail and leisure destination. With footfall in excess of 17m visitors annually, it’s important that we provide best in class services to our visitors and brand partners and that includes being at the forefront of mobile connectivity. Our partnership with Shared Access began in 2008 and since then they have ensured that we deliver on this objective. This latest upgrade enables us to provide a consistent, resilient, high-speed 5G connectivity in all of our buildings and car parks 24/7.”

Shared Access have extensive retail experience in the DAS mobile connectivity sector, owning and managing systems in six other retail centres across Ireland. They have worked with Hammerson at Dundrum Town Centre for the past 15 years and this major upgrade is fundamental to shoppers’ experience.

Sam Jackman, Chief Development Officer of Shared Access:
“Today’s shoppers are super savvy and expect always-on mobile coverage wherever they go. From a retail occupier’s perspective, robust mobile connectivity is essential for every part of their business – from operations to sales and marketing. As a neutral host we are able to bring all three Irish mobile network operators into the centre and guarantee super-fast and reliable 5G coverage for everyone.”

a smart building from exterior (dundrum millpond)

exterior of a smart building showing the lighting setup

the interior of a smart building in dundrum town centre

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